Thrasio x WWE

Brand: Grit Reaper is a brand that represents the enforcer qualities of the WWE in the form of a personal care line. The brand believes that every human body is a magnet for dirt, odor, and grease. You need to dominate your shower and lay down the law.

Ask: Generate a social media campaign to launch the brand.

Creative Direction: David Byrd
Copy: Dave Bourla | Lauren Rodgers

Applications: Adobe Illustrator, Adobe Photoshop